ItsDevelopmental - content + technology + people

Nice piece of aggregation - Guardian at SXSW

The Guardian has produced a great looking page from the SXSW festival in the US which pulls together all the aggregated posts from the Tumblr blogs the writers are using to post content.

Great explanation of how it all works from the Guardia dev blog.

Thanks to Martin Belam for sharing.

#Trustockholm audioboos

Many thanks to the the following six delegates to Trustockholm who gave me some of their time to share their thoughts. All six provide very useful insights. I will link you to the interviews because once there you get to see a nice picture of my interviewees and the opportunity to comment on what they said. Most importantly you can take the embed code and share the interviews where you like.

I will add these links to the #trustockholm aggregate post that I am curating.

The audioboos are:

Stefan Rizvi reflecting on #trustockholm Swedish recruitment challenges

Rob van Elberg talks relocation recruitment

Torgil Lenning on the need for Swedish recruiters, HR and candidates to embrace HR 

Jorgen Sundberg reflects on day one of #trustockholm

Gordon Lokenberg talks recruiting and augmented reality

Ralph Sijl gives his thoughts on #trustockholm

Video: #trustockholm delegates describe the unconference in one word

So here is what delegates said about the #trustockholm recruiting unconference. The idea for this came out of the content track I ran at the event. We wanted to created a bit of fun, engaging content that we would (hopefully) like to share.

We also hoped the idea might be something we could replicate at other #tru events - Amsterdam get ready.

This is an experiment so please do comment, share, embed wherever you like - we would like to see how many people we can get watching it.

For those of you who were not there - this was a spontaneous piece of filming. No one had long to think about it. I'll also try and piece together some out takes!

I am also told that Twitterhysteria is one word in Swedish. Notice that only one word out of about 20 gets repeated.

Enjoy . . .

[Thanks to Oscar Mager for the opening image]

 

Tru Stockholm - a round-up of posts and links

 

Tru Stockholm is taking place on 9 and 10th March at the Monster.se offices in Stockholm, Sweden. Here is a round-up of the content realted to the event. I'll add new posts to the bottom of the lists as and when I find them.

I created a blog for the event on posterous and will include some of the links to that in this list.

Swedish Metro reports on the unconference

Andy Headworth rounds-up day one - Day one from the #Trustockholm recruiting unconference.

My view on day one - Learning together at #trustockholm

Photos from day one from Social Honesty in their Facebook album

Jorgen Sundberg gives his slant on day one  (as a Swede now living outside of the country) - Social recruitment at #trustockholm

My post on humanising the sourcing/application process - Time to humanise the application process

My post: The global recruitment challenge for Sweden

Article on Internetworld (Sweden) - I have translated the page using Google Translate - How to recruit you in to social media

Andy Headworth does a great job summing up day two and the whole falvour of the event (check out the picture captions) - Day 2 and my overall thoughts on #trustockholm social recruiting unconference

Stefan Liden provides his thoughts on Tru Stockholm - read the article in Swedish - and  here is the Google Translate version - How will social media change the recruiting landscape and the way we look for a job

My post for UK Recruiter - The Swedish Recruitment challenge

Bill Boorman on why job seekers will always go to a job board first - Why jobseekers will always use job boards first #trustockholm

Mattias Gronborg explains why he attended the unconference and what he got out of Tru Stockholm - Unconference #Trustockholm

Audioboos

Stefan Rizvi reflecting on #trustockholm Swedish recruitment challenges

Rob van Elberg talks relocation recruitment

Torgil Lenning on the need for Swedish recruiters, HR and candidates to embrace HR 

Jorgen Sundberg reflects on day one of #trustockholm

Gordon Lokenberg talks recruiting and augmented reality

Ralph Sijl gives his thoughts on #trustockholm

Pictures

Thanks to some great snappers at the event (I am not including myself, by the way!):

Great set of pictures from Oscar Mager

220 (yes, you read that correctly) great pictures from Sara Headworth

My pictures of getting there and setting up

And some of my pictures of day one

Oscar Mager has produced a great Animoto of his pictures from Tru Stockholm

Videos

Guess who is the monster - video by Oscar Mager

Also by Oscar - video of augmented reality Pacman - which Gordon Lokenberg demonstrated to kick off Tru Stockholm

Fron the content track - delegates describe Tru Stockholm in one word

 

Fancy being a resident Tweeter for Bath Literature Festival?

Great to see something come of my post on how Bath Literature Festival could amplify its coverage using social media. The festival's Joanna Froud commented on the post and in the comment she said she would be interested to hear from anyone who fancied tweeting from next year's event . . .

If any readers of this blog would like to volunteer as our resident 'Tweeter' for 2012 please email [email protected]

If you are interested, then you now know where to go . . .

Time to amplify the Bath Literature Festival

The 2011 Bath Literature Festival ended last night. This year I attended a few sessions, all of which I enjoyed tremendously.  All the sessions I attended seemed pretty packed too so I am assuming the event was a success.

The session I attended last night was on social networking, gaming and interaction. In it, a member of the audience mentioned that the festival had a twitter hashtag (#bathlitfest). Asked by a speaker if anyone was tweeting the session no hands went up.

After the session I thanked the guy who had alerted me to the hashtag. He said it was not promoted very well on the festival website and that the hashtag did not see much action over the duration of the festival.

So there is the opportunity. The festival attracts lots of great authors and thinkers and there are some great panel discussions. This is great content for a discussion on Twitter. And this is a great opportunity to amplify the event.

But hurdles need to be removed:

• The event needs a Twitter profile so it can lead discussion and act as a hub for festival announcements
• The chair for each session needs to tell the audience there is a hashtag and that the audience is free to live tweet the event - I did not think it would be the done thing to live tweet the sessions I went to! It didn't feel like it was
• The chair of each session should bring some of the Twitter discussion and questions into the debate

The festival organiser should provide one free ticket to each session for someone who will live tweet and blog about it.

This way the event is hugely amplified and at little cost. The event's web prescence - be it a site, Twitter, Facebook etc would then pull together the conversation around the event and long after too (and who knows what comes out of those discussions).

Events such as this should remember that the event itself is the start of the conversation, not the end.

How a conference backchannel can add real value - #trulondon 3

Just wanted to pick up on one of the innovations at the #Tru London 3 recruitment unconference. Bill Boorman - the event organiser - has written a great post on why he likes the unconference model and how he intends to develop it for his events.

In the post he mentions a site created for the Tru London 3 by job search engine Allthetopbananas which featured all the tracks for the event plus the ability for attendees to comment on tracks . . . 

Thanks to sponsors Allthetopbananas we were able to develop a mobile website where attendees could follow the schedule and post 300 word reviews of the session. 55 of the attendees posted over 240 reviews, over a third of the attendees sharing their learning points via linked updates to the twitter stream.

As you can see from the number of comments, this was a great success. And unlike a Twitter backchannel it felt more substantial and more aggregated ie all the track comments could be found in one place. Not only did the site give users the chance to see if they should be in another track (based on live feedback) . . . for example . . .

Discussion is around do companies need to bother with career sites? The funnel of talent acquisition is the real topic. But convesation just is not happening, this I will pop off and see what others are chatting about

 . . . it also provided Bill with an opportunity to see what was and was not working.

This, he told me at the event, enabled him to tweak some of the tracks as he went along. Now that is real-time listening to your customers and acting on what they are saying. Does that ever happen at other conferences?

Moreover, the comments were not just made for the sake of it either (which can happen more on Twitter) - they were useful and added to the conversation around the event.

This backchannel was incentivised, which was a great idea to get attendees giving feedback and adding value to the event. And it is public for all to see - during and after the event.

 

 

Literature festivals: great content marketing for authors

I went to two talks today at Bath Literature Festival - one by Kate Rew on outdoor swimming and one by Zaiba Malik on her memoir of growing up a British Muslim. Both were very interesting talks.

These events are great opportunities for authors to market their content (mostly their latest work) . . .

• They must get a slice of the ticket price to see the talk (£7 today for each talk)
• The whole session is them promoting their latest work - that's why they are speaking
• They get to plug their work and stay behind to sign copies for punters - who can buy it there and then of course

I enjoyed the talks but did not buy the books. I guess a lot of people turn up who have already read the book and want to hear the author talk about it.

For people like me (potential customers) I would suggest offering a promotional price plus links to the author online. This was not on offer. So, although it is great to attend - the event could have got more from me.Maybe these type of events need an overhaul. I'm not aware of any tweeting from it, a Facebook page etc.

PS The Bath Literature Festival website is a nightmare. books. . . digital . . . you must be joking ;-)

Tru London 3 - aggregated blog posts so far . . .

UPDATE: I'll add more posts as they get published.

Beth Mayes reviews her first Tru experience - Guest post: Oxfam @#trulondon by @KBMayes

Wannabe recruiter Ruxandra Fratescu starts blogging with her view of the Tru London experience - My #trulondon experience

The HR Rockstar asks why we go to conferences - #trulondon and Women of HR

Wise Man Say looks at why Gen Y hates personal branding - 5 reasons why gen Y hates personal branding (And what we're going to do about it)

Boolean Blackbelt's review of the event - #TRU London 3 Recruiting Unconference Review

BillBoorman updates us on the #trugrad project - #TruGrad Guest Post: Ruxandra Fratescu: Why I want to be a recruiter #trulondon

Tru London Radical Rant - what a great video

Etienne Besson (aka HappyEmployee) provides his review in Tru London 3 - a quick recap and here's Etienne's pre-event post too . . . Tru London 3 - Why I'll be there

Louise Triance provides her networking summary from Tru London - Tru London and networking summary

This one slipped through the net - how did I manage that? - John Sumser's excellent round up of Tru London

The Direct Recruiters Blog provides - Musings on #Tru London 2011 - Recruitment and Referrals

I wrote another post about #trulondon. This one is on the comments site built for the event - How a conference backchannel can add real value

Damon Klotz, aka the HRockstar, travelled to Europe for a month and spent three days at #trulondon. Here is his review - #Trulondon - the HRockstar in London part 1

#Tru organiser Bill Boorman has written this great review (and given me some props) - #Tru London thinking: how to break stuff - conference edition

Molly Flatt at 1000heads provides this post on The future of work

Andy Headworth on using Wordle as a recruitment tool - Great tip to recruit the candidate you really want using Wordle

Laurie Reuttimann provides her soundtrack to Tru London 3 

Geoff Webb's great video of Tru London 3

Jobsites post on talent communities - The top 5 thngs you need to know about talent communities

My post on Amazon Jobs a jobs board for the future

The evolution of #trulondon by the Red Recruiter - TruEvolution in London

Bill Boorman on key findings from job board data - #trulondon thinking - location, location, location; job board futures

Nigel Seed starts his blog (was it inspired buy the event?) with a #trulondon review - #trulondon - post event blog

Jorgen Sundberg writes his thoughts on his personal track - Personal branding at #trulondon

Fishdogs, aka Craig Fisher, reviews his scary good moments - My top 10 #Tru London 2011scary good moments

Charlie Duff at HRZone looks at employability in Employability skills - graduates and beyond

James Mayes looks at the influence of live tweeting an event in Influence vs impressions, Tweetreach and conferences

James also looks at a new Twitter app Twileshare: New Twitter app Twileshare. So many uses!

The Future Series: Born of #Tru - Felix Wetzel looks into the future

Mervyn Dinnen on talent communities in his post Recruiting like Radiohead

HR Connexxions provides Five take-aways from Tru London 3

Peter Gold urges you to Adopt a student and help them find a job

The host with ther most, Bill Boorman, looks at #trugrads in My #trulondon thinking and the #trugrad program

Rhiannon Hughes looks at the graduate track - The world of graduate recruitment - please mind the gap

Stephen O'Donnell on why TruLondon worked so well - #TruLondon Imagineering

Geoff Webb, aka Radicalrecruit, gives his assessment (which may cause some eyebrow raising) - A radical in London - notes from Tru London 3

China Gorman's review of and learning points from Tru London - The King of all social recruiting

James Mayes provides his review in a word cloud

The Sourceress has penned her highlights -  #TruLondon 3 - Never Be Untru

Mark Wiiliams, aka Mr Linkedin, gives his review of Trulondon #3 - The Good, The Bad and The Ugly! (My thoughts on TruLondon 3)

Recruiter interviews Rob Van Elberg in its story on candidate relocation.
 

Only two days after the event and there are already more than 20  posts to read - and every single one of them is worth taking the time. Apologies if I missed anyone - the Tru bloggerrati are just getting going. I know Bill is curating them all over on the Tru London 3 Facebook page, so make sure you add yours there.

In the meantime, this is what I have managed to pull together so far . . .

Jamie Leonard reviews his first time at Tru London

Meghan Biro looks at the emerging trends around social media and recruiting in Recruiting: Power of people connectivity

Lisa-Mari Jones aka ITstrategylisa uses a word cloud to reflect on her Tru London 3 experience

Peter Hros, aka HRbeginner, sums up why you will be back in 10 reasons you will never miss the #trulondon unconference again

Does authenticity make your butt look big? asks Heather Bussing over on HR Examiner

Anonymous UK HR director and blogger The HRD on his session with Larie Ruettimann on HR being (or not needing to be) strategic

You can here Laurie’s thoughts on that session in this audio interview.

Co-founder of ConnectingHR Jon Ingham wrote 5 posts in quick time. And they are:

Tru London - be social to compete
Tru London - why I told Kevin Wheeler he was talking rubbish
Tru London - How HR and recruiting can be strategic
Tru London - Why does 95% of what we do on HR focus on individuals (when what’s most important is teams)?
Tru London masterclass: social HR

Nice round-up of key learning points from the Wisemansay blog - Social media and recruitment - 10 lessons from Tru London 3

Laurie Ruettimann in reflective mood with Off the grid Fridays - nostalgia and #trulondon

The social agency Tru London 3 Live blog from Social Talent

Pros and cons of RPO - Tru London Live blog from social talent blog

Andy Headworth’s Social Recruiting Corner takes a look at Tru London

And again from Andy, a great post from a great track on how famous film quotes can highlight some social media myths

My two days at Tru London from Mark Lennard

First impressions from a newbie track leader, Andy Hyatt, head of digital at Bernard Hodes Group - An introduction to the world of unconferences, starting with trulondon

Reflections on Alex Charles’s masterclass from Bill Boorman